Flügger continues as main sponsor for 'Danmarks Stafetten'

'Flügger Danmarks Stafetten' is Danmarks Indsamling’s major cycling event, and will take place for the third time in 2021

Seven exciting stages are in store for the participating companies. They will begin in Roskilde on 31 January 2021, and finish in Viborg on 6 February while live on DR TV’s massive fundraising show on television.

Ole Egeblad, organiser:
“It is fantastic that Flügger is continuing its close partnership with Danmarks Indsamling, particularly with Flügger Danmarks Stafetten. In 2020, Flügger’s involvement significantly boosted Danmarks Stafetten, and together we are continuing this development. Cycling the seven stages will be an experience for everyone, and we’ll be passing through some of the most beautiful areas of Denmark, mainly on gravel and woodland tracks.”

Despite the somewhat harsh time of the year, the participants can expect a truly unique cycling experience, and it was obvious to Flügger that it should continue its collaboration following the success of 2020.

Jimmi Mortensen, CEO of Flügger:
“We’re delighted to be the main sponsor of Danmarks Stafetten again – not least during this difficult time for many. Our customers and employees welcomed the event in 2020, and we hope to engage in even more good causes in 2021. Flügger Danmarks Stafetten is part of a fantastic cause, where we are helping children of the corona crisis together. The route goes through parts of Denmark, where we have many shops and customers. We look forward to cycling with you, and hope that the weather will be kind to us.”

Seven exciting stages

31 January: Roskilde – Korsør
1 February: Svendborg – Odense
2 February: Kolding – Gram 
3 February: Esbjerg – Nymindegab
4 February: Nymindegab – Ringkøbing
5 February: Vejle – Skanderborg
6 February: Randers – Viborg (live finale during the big DR Fundraising Show)

Each stage will take 3-4 hours, except for the Roskilde-Korsør stage, which is expected to take just over 6 hours.

About Danmarks Indsamling

Danmarks Indsamling is the united Danish appeal for funds. Once a year, 12 humanitarian organisations and DR (Danish Broadcasting Corporation) join forces and collect donations to help people in some of the world’s poorest countries to achieve some of the UN’s Global Goals. Danmarks Indsamling 2021 creates hope for children of the corona crisis, as although the consequences of the pandemic are disastrous for all of the world’s most vulnerable, the smallest are often the biggest victims.

About Flügger Danmarks Stafetten

Flügger Danmarks Stafetten is Danmarks Indsamling’s exclusive cycling event. See more at https://danmarksindsamling.dk/virksomheder/danmarks-stafetten/